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Shopify SEO
Your Storefront Says One Brand, Your Data Says Another
Rebrands stop at about eighty per cent. The old name survives in your schema brand field, logo alt text and order emails, where machines...
Shopify SEO
A 302 Is Not a 301, and Your Old Domain Is Leaking
The 302-loses-authority story is wrong, and the real cost of a temporary redirect is worse. How to check what your old domain is actually...
Shopify SEO
The Description an AI Reads Is Not the One on Your Page
Your theme flattens the product description into structured data before a machine ever reads it. That stripped-down version is usually a packing list. Here...